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CAMPAIGN

GOLD HOUSE

CAN'T, DID.

When you've been told countless times that you can't, you've got even more opportunities to say that you did. Especially In Asian communities, “What will people think?” is more than a question, it’s a barrier. Gold House is here to rewrite that narrative. With our "Can’t ____, Did _____." mantra, we’re amplifying the voices of those who defied expectations in the Asian American Pacific Islander communities. This is a social campaign and we’re turning doubt into fuel, showcasing resilience, and building a movement where owning your story is the new norm.

 ABOUT GOLD HOUSE: 

https://goldhouse.org/about/

AWARDS : 

https://www.ncm.com/2024-cannes-yl-winners

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We launched a podcast series across all Gold House social channels, spotlighting honorees as they share their journeys from adversity to triumph, filmed in spaces where they once told a “CAN'T.”

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