During my apprenticeship with Baron & Baron, I ventured into an exciting project to contribute to this campaign. Play Your Power is a bold exploration of empowerment within the Power matte universe. Inspired by Tron-like retro arcade influence,  and '80s synth beats, it's a celebration of women seizing control of their inner power.  By fusing beauty with gaming influences and color-block structures, NARS creates an immersive world where women are encouraged to dominate and play with unapologetic fierceness.